Which of the following types of marketing research firms would best be - 6764

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Which of the following types of marketing research firms would best be described as one that gathers consumer and trade information which they sell for a fee (e.g., Nielsen Media Research)?

A.  General-line marketing research firms

B.  Non-profit marketing research firms

C.  Specialty-line marketing research firms

D.  Syndicated-service research firms

E.  Custom marketing research firms

Solution Description

Which of the following types of marketing research firms would best be described as one that gathers consumer and trade information which they sell for a