Which of the following is TRUE: - 11410

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Which of the following is TRUE:

a.0 The product “P” in the marketing mix stands for only physical goods.

b.0 The product “P” in the marketing mix stands for both physical goods and services.

c.0 The product “P” in the marketing mix stands for only tangible merchandise.

d.0 The product “P” in the marketing mix stands for both physical goods and tangible merchandise.

e.0 The product “P” in the marketing mix stands for only services

 
Solution Description

Which of the following is TRUE:

  1.  The product “P” in the