Segmentation and Target Market Paper - 30836

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discuss the market segmentation within that industry along with the target market for the company and the selection process for that target market. 

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Introduction 

The Gap Inc. is a global specialty retailer that operates stores selling casual apparel and accessories for men, women, and children (Yahoo Market Guide, 2001). Under the Gap, are the Old Navy and Banana Republic brands (Yahoo Market Guide, 2001). 

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Target Market Segmentation Research Paper-Gap Inc  - 2  pages  (APA Format with references).doc
Target Market S...