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Non-Profit to Profit Making

The practice of converting not-for-profit hospitals to investor-owned, for-profit hospitals

has received a great deal of attention. The sale of these entities involves the transfer of

charitable assets which can, in and of itself, arouse suspicion about motives. These sales

can generate millions of dollars of disbursements to the purchasing organization.

Write a (6-7) page paper that addresses the following:

1. Describe the external and internal factors that influence the executive team’s

decision making and specify which might be most instrumental in making the

decision to become a for-profit entity. Why do you think so?

2. Data needs to be collected in order to make informed decisions. Create an overview

of the marketing data that needs to be collected and how you collect it.

3. In terms of market segmentation, determine the effects of the transition upon the

following audiences:

o Senior citizen

o Entry workers (“twenty-something”)

o Adolescent populations

o Families

4. Analyze all of this information to present to the Board of Directors of your

organization for their review. Create a one-page memo addressed to the Board of


The format of the paper is to be as follows:

o Typed, double-spaced, Times New Roman font (size 12), one-inch margins on

all sides, APA format.

o Type the question followed by answer to the question.

o In addition to the (6-7) pages required, a title page is to be


Will be graded on the quality of answers, the logic/organization of the

report, language skills, and writing skills.

Solution Description

HI, I have

Non-Profit to ProfitUPDATED.doc
Non-Profit to P...