Non-Profit to Profit Making
The practice of converting not-for-profit hospitals to investor-owned, for-profit hospitals
has received a great deal of attention. The sale of these entities involves the transfer of
charitable assets which can, in and of itself, arouse suspicion about motives. These sales
can generate millions of dollars of disbursements to the purchasing organization.
Write a (6-7) page paper that addresses the following:
1. Describe the external and internal factors that influence the executive team’s
decision making and specify which might be most instrumental in making the
decision to become a for-profit entity. Why do you think so?
2. Data needs to be collected in order to make informed decisions. Create an overview
of the marketing data that needs to be collected and how you collect it.
3. In terms of market segmentation, determine the effects of the transition upon the
o Senior citizen
o Entry workers (“twenty-something”)
o Adolescent populations
4. Analyze all of this information to present to the Board of Directors of your
organization for their review. Create a one-page memo addressed to the Board of
The format of the paper is to be as follows:
o Typed, double-spaced, Times New Roman font (size 12), one-inch margins on
all sides, APA format.
o Type the question followed by answer to the question.
o In addition to the (6-7) pages required, a title page is to be
Will be graded on the quality of answers, the logic/organization of the
report, language skills, and writing skills.
HI, I have