MKT571- week-5 Marketing Communication, Branding, and Customer Loyalty - 65786

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This is the week 5 of MKT571 course of the University of Phoenix.

Select a current product with which you are familiar, and pitch a new Integrated Marketing Communication plan (IMC) to your client.


Create a Microsoft PowerPoint presentation of 8-10 slides that includes the following components: 

  • Identify any considerations you will need to employ to build and maintain the brand and customer loyalty.
  • Create a print ad and a video broadcast for the product featuring your new strategy (Youtube TM, video, or power point storyboard is acceptable).

Click the Assignment Files tab to submit your assignment.

Solution Description

Marketing PPT.pptx
Marketing PPT.p...
Team D. LTD.doc
Team D. LTD.doc
week 5 quiz.docx
week 5 quiz.doc...