MKT571 MKT/571 New Product Launch Marketing Plan, Part I - 45122

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Price: $10.00
  • From: Business, Marketing
  • Posted on: Wed 26 Feb, 2014
  • Request id: None
  • Purchased: 2 time(s)
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Request Description

Create a product launch plan of no more than 1,050 words. 

Include the following components:

•Market needs

•Market growth

•A brief SWOT Analysis

•Potential competition

•Product offering and product definition

•Product identification

•Justification for your choice of product

•A 10-question survey that you will use for your final marketing plan, that collects additional primary data about the buyers

Use the Sample Marketing Plan in Ch. 2 of Marketing Management as a guide in developing the components of your plan.

 
Solution Description

Create a product launch plan of no more than 1,050 words. 

 

Include the following components:

 

•Market ne

Attachments
MKT571Week2TeamPaper.docx
MKT571Week2Team...