MKT/571 DQs Week 4 - 18540
Tue 16 Jul, 2013
- Why are marketing channels and intermediaries necessary? What is the most important function carried out by intermediaries? Why?
- What are some types and sources of channel conflict? What are some of the ethical considerations in channel relations?
- Why is logistical efficiency important in marketing? How important is technology's role in market logistics?
- What are some factors companies must consider before attempting to enter foreign markets? How can international marketing benefit domestic countries?
1. Why are marketin