MKT 438 ~ WEEK 3 INDIVIDUAL ASSIGNMENT: Functions of Public Relations Paper - 12623

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Resources: University Library, Internet

 

Select an organization with which you are familiar, and identify an issue within that organization that would have both organizational and societal implications.

 

Write a 1,050- to 1,400-word paper in which you complete the following:

·         Explain the organizational and societal functions of PR.

·         Identify an issue within that organization that would have both organizational and societal implications.

·         For that organization, explain how you would address both the organizational and societal audiences.

 

*      Be sure to include a thorough Conclusion as the instructor marked off points on the WK1 Individual Assignment because “there was no actual conclusion, just the last main point.”

 

Format your paper consistent with APA guidelines.

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MKT438_WK3 Individual Assignment answer.doc
MKT438_WK3 Indi...