MGT599 - Strategic Management Module 5 - SLP - 10031

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Request Description

 

 

Background

 

The Module 5 background materials discussed the importance and process of strategy implementation. Four different organizational components were shown to be critical to successful implementation. With this information, we are now ready to begin completion of the final step of Strategic Planning – that of strategy implementation.  

 

Note: Throughout this course, you should complete the SLP before you undertake the case analysis.  Before you begin the SLP, you need to read the background materials thoroughly.

 

Required Readings

 

Please refer to the required and optional readings on Strategy Implementation, the theme for Module 5.

 

Assignment

 

In this module, we will be completing our strategic toolkit by researching sources of information about these components - as they relate specifically to the Coca-Cola Company.

 

Your assignment is to find information about the following organizational components discussed in this module as they relate specifically to the Coca-Cola Company. Do your best not to speculate, but to find factual information concerning the topical areas below. The following list of questions may help you focus your search (Source: Obtaining information about organizational components critical to implementation (adapted from Aaker, D.A. (2001) Developing Business Strategies. Wiley):

 

 Structure

 

1.    What is the organization's structure? How decentralized or centralized is it?

 

2.    What are the lines of authority and communication?

 

3.    What are the roles of teams, committees, and task forces?

 

Systems

 

1.    How are budgets set?

 

2.    How is planning done?

 

3.    What measures are used to evaluate performance?

 

People

 

1.    What are the skills, experience, and knowledge of the firm's employees?

 

2.    What is their depth and quality?

 

3.    What are their attitudes about the company and their jobs?

 

Culture

 

1.    What are the company's values and are they widely shared and accepted by employees?

 

2.    What are the key norms of behavior?

 

3.    What are some significant symbols?

 

4.    What is the dominant management style?

 

5.    How is conflict resolved?

 

Keys to the Assignment

 

·         Step One.  Review the questions above and do some research to see where you could find answers to them.  You may not be able to answer all of the questions, but try to find at least one source per component that addresses most of its characteristics.

 

·         Step Two. Create a 1-2 page list of sources and indicate what information each one provides for each component.  Evaluate each source in terms of its objectivity, reliability, and truthfulness.

 

Assignment Expectations

 

Your paper will be evaluated on the following points:

 

·         Precision - Does the paper address the question(s) or task(s)?

 

·         Breadth - Is the full breadth of the subject, i.e., all the keys to the assignment, addressed? 

 

·         Depth - Does the paper address all elements of the topic in sufficient depth?   Does it include and apply the background readings and other background resources?  Are they included as references?

 

·         Application - Are the concepts of the module appropriately applied to the subject organization?

 

·         Organization - Is the paper organized in a coherent and systematic manner?  Are headings included in all papers greater than 2 pages?

 

·         Clarity - Is the writing clear and the concepts articulated properly?  Are paraphrasing and synthesis of concepts the primary means of response to the questions, or are thoughts conveyed through excessive use of quotations? 

 

·         Referencing (citations and references) - Does the paper use citations and quotation marks where appropriate?  Are all references listed in the bibliography used and referred to via citation?

 

   Tips and Suggestions

 

·         Click here to access Dr. Flaschner's recommended search engines.

 

·         Information about a firm's internal structures, culture, people, and systems is often hard to find and takes some detective work.  Often, mainstream business press like Business Week or Forbes will run a piece on a company and cover these characteristics.  Sometimes you will find information in trade or industry publications.  Blogs and other internet social networking sites are new sources of information not available as few as 5 or 6 years ago. Brint may be helpful here.  If you have not yet used Brint and would like to try, click HERE.

 

·         Note that this does not need to follow the conventions of a formal paper (a list or table will do), but you must provide full references for any source you locate.

 

·         Include a cover page and reference page, in addition to the 1-2 page requirement described above.

 

·         Include headings for all papers greater than 2 pages (basically all papers), but do not use headings as "space fillers."

 

·         Cite AND reference all sources that you use in your work, including those that you do not quote but paraphrase.  This means include citations and quotation marks for direct quotes of more than 5 words, and citations for that information which you have "borrowed" or paraphrased from other sources.

 

·         Follow TUI Guidelines for well-written papers.  Please visit: http://www.tuiu.edu/files/Well-Written-Paper.pdf if you are unsure of what those guidelines are.

 

·         Submit your analysis to CourseNet by the end of this module.

 

 

 

 

 

 

 

 

 

Solution Description

 

Background

 

The Module 5 background materials discussed the importance and process of strategy implementation. Four different organizational components were shown to be critical to successful implementation. With this information, we are now ready to begin completion of the final step of Strategic Planning – that of strategy implementation.  

 

Note: Throughout this course, you should complete the SLP before you undertake the case analysis.  Before you begin the SLP, you need to read the background materials thoroughly.

 

Required Readings

 

Please refer to the required and optional readings on Strategy Implementation, the theme for Module 5.

 

Assignment

 

In this module, we will be completing our strategic toolkit by researching sources of information about these components - as they relate specifically to the Coca-Cola Company.

 

Attachments
MGT 599 Module 5 SLP.docx
MGT 599 Module ...