International Market Entry & Development (***APA Format + References***) - 25067

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  1. Explain the process for market research to assess foreign market potential.
  2. Explain the considerations for product adaptation in foreign markets and common approaches to adjusting promotional strategy to fit foreign markets.
  3. Explain the strategic marketing planning process, strategies for entering foreign markets, and considerations for subsequent market expansion.
  4. Address challenges to global product management and branding.
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International Market Entry & Development.docx
International M...