ECO 365 Week 3 Current Market Conditions Competitive Analysis - 96614

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Week 3 Current Market Conditions Competitive Analysis Imagine you are part of a strategic planning group at a large corporation that is considering developing a new proposed product. The marketing director has asked your team to do a competitive market analysis to determine the product's potential success. The analysis will focus on your primary competitor in the product's market. Select a potential competitive organization and a product in that organization. Write a 1,400- to 1,750-word paper analyzing the current market conditions. Address the following topics: • A short history of the organization and a description of their product • Factors that affect demand, supply, and prices in the market in which the competitor organization operates • Define the market for your chosen product, including an analysis of its competitors, and customers. • Any issues or opportunities your organization faces that affect its competitiveness and long-term profitability with regards to your product: This may include but is not limited to the following elements: o Price elasticity of demand o Technological innovation o The relationship between the amount of labor & capital employed and the law of diminishing marginal productivity o Cost structure • Factors affecting variable costs, including productivity and others that change the supply of and demand for labor • Factors affecting fixed costs Make recommendations on how your organization can maximize their profit-making potential and successfully compete in the new market. Consider the effect your recommendations may have on marginal revenues and costs. Use a minimum of 3 peer reviewed sources. Format your paper consistent with APA guidelines. Click the Assignment Files tab to submit your assignment.
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ECO 365   Week 3    Current Ma