Com 373 Week 4 DQ 7 - 1576

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UoPExpert

UoPExpert

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Request Description

What are three steps progressive marketers are taking to improve the quality of the prospecting effort? Explain.

Solution Description

A salesman’s job is not to create sales but rather to create a customer and to retain them. To do this they actively seek new prospects in the market using a three steps approach:

Step one includes increasing the number of prospe