COM 237 week 1 DQs - 14062

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·       There are four basic communication styles: the AIDA model, hierarchy of effects model, innovation adoption model, and information processing model. What are the potential strengths and weaknesses of each of these communication styles? Which style would you select as your preferred style? Why?

 

 

 

·       Why is it important for a salesperson to understand consumer behavior? Provide a personal experience or example where understanding consumer behavior benefited selling or purchasing. Some examples you could use include buying a car, a computer, an engagement ring, or a house.

 

 

 

·       What are the stages of the basic communication process model? Which aspect of the model do you think is most important in understanding effective communications? Explain.

 

 

 

·       In what ways would you exercise style flexing to overcome communication-style bias? Provide specific examples.

 

 

 

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·       There are four basic communication styles: the AIDA model, hierarchy of effects model, innovation adoption model, and information processing model. What are the po

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