Coca-Cola is taking advantage of the new willingness of Chinese leaders to engage - 8979

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Coca-Cola is taking advantage of the new willingness of Chinese leaders to engage in international trade by marketing its soft drinks in China. What type of opportunity is Coke pursuing?

 

A.  test marketing

B.  product development

C.  market penetration

D.  diversification

E.  market development

 
Solution Description

Coca-Cola is taking advantage of the new willingness of Chinese leaders to engage in international trade by marketing its soft drinks in China. What type of opportunity is Coke pu