Case Study Barnes and Noble - 74504

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CASE STUDY QUESTIONS

1. Use the value chain and competitive forces 

 models to evaluate the impact of the Internet on 

book publishers and book retail stores such as 

B&N.

2. How are B&N and the book  publishers changing 

their business models to deal with the Internet 

and e-book technology?

3. Will B&N’s new strategy be successful? Explain 

your answer.

4. Is there anything else B&N and the book 

 publishers should be doing to stimulate more 

 business?

Solution Description

 

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QA Case_Study_Barnes_and_Noble.doc
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