Business Research Project - 98642

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Price: $8.00
  • From: Business, Business
  • Posted on: Mon 17 Apr, 2017
  • Request id: # 79220
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1 Map the research design used by Donato’s for new product development.


The first step in the research design used by Donato’s was to determine whether low-carbohydrate diets were just another fad.  Thanks to the tremendous amounts of research available through McDonald’s, Donato’s was able to research the eating habits of Americans.  Along with the 2003 Health Focus Trend Report, 26% of eaters were “carb aware.”  This along with Tom Krouse’s own current Atkins diet led him to determine tha