BUS 599 WEEK 5 DISCUSSION - 83808

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"Navigating through the Life Cycle of Maturity" Please respond to the following topics with detailed and specific information: • From the first and second e-Activities, evaluate the effectiveness of Dell’s current turnaround strategies. Present at least three (3) examples to support your evaluation. • From the first and second e-Activities, analyze Dell’s declining industry strategy. • Next, compare the company’s strengths, relative to remaining pockets of demand, to the intensity of the competition in the declining industry. Provide one (1) example of Dell’s strength over the competition to support your response. NOTE: MORE THAN ONE ANSWER POSTED FOR EACH QUESTION AS A BONUS JUST CHOOSE ONE
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From the first and second e-Activities, evaluate the effectiveness of Dell’s current turnaround strategies. Present at least three (3) examples to support your evaluation.

From the first and second e-Activities, evaluate the effectiveness of Dell’s current turnaround strategies. Present at least three (3) examples to support your evaluation.

From the first and second e-Activities, Dell's current turnaround strategy is to offer flexible computing solutions.   In the last 5 years, the 28-year-old company has made a concerted business shift to simplifying IT solutions from end- to-end to provide business solutions for customers.  According to Michael Dell, the company focused on 4 key areas of business:

 

                  1.      Client (managed security services)
                  2.      Enterprise Business (Cloud computing,virtual server infrastructure)
                  3.      Software systems management 
                  4.      Services (IT services for clients), i.e, linking data via the Cloud

Dell’s Business mix changed dramatically from a $10 Billion business to $20 billion business.  It's Secure Works is the leading managed security service provider in the world to companies such as banks & pharmaceutical that have valuable data to protect.

Dell’s $60 million Venture Fund is a initiative where Dell plans to manage, secure and store customer’s data. Their focus is on facilitating customers with understanding existing and current data available to help them explore increase business opportunities.  Dell has a company self-assessment of customers on their website where customers assess their company's current and future needs. This data is utilized by Dell to provide solutions suited to the customer's needs.

 

From the first and second e-Activities, analyze Dell’s declining industry strategy.

According to Hill & Jones (2013), declining industry strategies normally take place when the total size of the market begins to shrink for reasons related to technology changes, social trends and demographic shifts.  Dell experienced  these declining industry changes and shifts when changing their company focus.  Dell found a way to simplify computing services by offering flexible solution to integrate business decisions, i.e., linking data based on the customer’s needs.  Michael Dell  mentioned that his company is securing and managing Apples iPhones to help customers with challenges of integrating into their work environments.  He says that Dell is not competing with other device and computer companies but, have positioned themselves to support those companies' devices. 

Next, compare the company’s strengths, relative to remaining pockets of demand, to the intensity of the competition in the declining industry. Provide one (1) example of Dell’s strength over the competition to support your response.

 

Dell changed it's focus with the return of Michael Dell.  Where the company was, previously, focused on PC's and hardware, it is now refocused on software and rebranding.  This a paradigm-shifting focus as a company. T

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