BUS 599 Dell-s Global Growth Strategy - 19841

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BUS599 Dell Inc. in 2008 Please respond to the following:


  • Discuss how Dell has
    become the global market leader in PCs.

  • Articulate Dell’s
    strategy and business model, including build to order and direct sales

  • Assess whether Dell
    should expand into new products, and if so, identify what products would be a
    good fit.

  • Determine whether Dell’s
    customer service and technical support yields satisfied customers. Provide a
    rationale for your answer.

  • Assess whether Dell’s strategy can be supported over time, thereby providing a sustained competitive advantage in the marketplace.
  • References and citations must be included



Solution Description
  • become the global market leader in PCs.