BUS 499 WEEK 2 DISCUSSION - 94606

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BUS 499 WEEK 2 DISCUSSION DISCUSSION 1 "Union Pacific Corporation" Please respond to the following: • Perform an analysis of the social / demographic, technological, economic, environmental / geographic, and political/legal / governmental segments to understand the general environment facing Union Pacific. • Describe how Union Pacific will be affected by each of these external factors. DISCUSSION 2 "Five Forces of Competition Model" Please respond to the following: • From the e-Activity, analyze the industry you selected using the Five Forces of Competition Model to determine the impact of each of the five forces. • Based on your analysis, determine if the industry is attractive or unattractive. Explain your rationale. NOTE: FOUR DIFFERENT ANSWER VERSION POSTED CHOOSE ONE
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WEEK_2.docx