MY IDEA IS A HEAD LIGHT FOR A LAWN MOWER THAT MOUNTS EASY!!!
Discuss a basic marketing plan to bring your new product idea to the
attention of the public and help your product be successful. Make sure to
include the following in your response:
- Given the information you have researched on the industry and market for the
product that your group will introduce, what specific channels would you use to
get the word out to potential customers?
- How would you plan to capture the market share you have promised to your
CEO? Explain the target market, message, the mediums you would use, their costs,
and so forth.