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What is a target market? How do you segment a market to identify a target market? What is the value of identifying the optimal target market for a product or service? 

 

 

 

ANSWER:

 

 

 

A target market or target audience is a group of people that will basically nee

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MKT 498_WK2 DQ-_s.doc
MKT 498_WK2 DQ-...