prof david only - 77519

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The creation of a successful strategic plan is derived from researched data; in particular, applicable data can be obtained from a SWOT analysis. . Examine the strategic plan of the HCO you have chosen for your Final Project and the results from the SWOT analysis that you performed in Week Two. Then, address the following questions:

  • What external and internal environmental analysis data could be applied to the marketing plan you are developing for your Final Project?
  • How will the environmental analysis support the marketing plan to fulfill the organizations strategic objectives?
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