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What are the characteristics of a communication that clearly conveys its message to the intended audience? How do these characteristics compare to the definitions of formal and informal writing in the unit’s reading?
How does the use of informal or conversational language impact the effectiveness of the communication? When might this language be appropriate?
Who is the intended audience for the examples you have described? How might audience affect a writer’s decisions about tone? What characteristics of the audience does the writer need to consider when choosing a tone and style of writing?