Competition, Marketing Mix, and Pricing in Health Care - 76338

Request Posted by
zdabney

zdabney

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Request Detail
Price: $50
  • From: Business, Marketing
  • Due on: Wed 25 Feb, 2015 (10:51am)
  • Asked on: Sun 15 Feb, 2015
  • Due date has passed, but you can still Post Solution.
Description

Using the United Health Care Group as the provider complete the following:

  1. Determine the key characteristics of the users of the products and/or services of the health care provider
  2. Analyze the competitive environment of the health care provider and recommend a course of action for strategic marketing success.
  3. Determine which tools of the marketing mix available to health care providers would be most effective for the health care provider you selected.
  4. Determine the best possible pricing strategy for at least one of the products or services offered by the health care provider you selected.

Need a 6 page document, APA formatting, in text citing.  Need to use 3 credible references.

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