3M Case Study - McGraw-Hill Casebook - 75985

McGraw-Hill Casebook

Read 3M: Profile of an Innovating Company case study

Write a 750-word memo to DeSimone discussing your recommendations for returning 3M to 20% return on equity and improved ROCE (Return on Capital Employed). In doing so, make sure to include the following:

• A brief description of the situation
• Your recommended approach
• A discussion of alternate approaches and why your recommendation is better
• Include a minimum of two University Library references

Format your paper consistent with APA guidelines.